Account Based Marketing Specialist
Company: VirtualVocations
Location: Fullerton
Posted on: November 20, 2023
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Job Description:
A company is looking for an Account Based Marketing Specialist
to join their Digital Marketing team.
Key Responsibilities:
Ideate and execute personalized account based marketing campaigns
to drive engagement and new opportunities for target accounts
Coordinate with designers and content strategists to develop
campaign themes and assets, and distribute content across marketing
channels
Act as a liaison between Marketing and Sales teams to develop
strategies and tactics to penetrate targeted accounts
Required Qualifications:
2+ years of multi-channel B2B marketing experience in enterprise
software/SaaS
Experience with intent based tools like DemandBase, 6Sense,
Terminus, Bombora
Proactive self-starter with strong attention to detail in
execution
Experience building and delivering ABM campaigns and key account
programs
Understanding of pipeline management and metrics
Keywords: VirtualVocations, Fullerton , Account Based Marketing Specialist, Advertising , Fullerton, California
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